We don’t source from middlemen.
We source from hands.
A letter from the workshops of Jaipur — where every piece begins with a person, not a machine.
Dear friend,
I grew up in a house full of block-printed quilts, blue pottery bowls, brass diyas — every object touched by a pair of hands within an hour’s drive of where I was born. As a child I didn’t think much of it. As an adult, watching mass-production swallow these traditions, I realised what we were losing.
Craft of Jaipur exists for one reason: to send a fair share of every sale back to the hands that made the piece — and to put their work into homes where it will be loved.
No middlemen. No shortcuts. Just the workshops of Jaipur, and you.
Three centuries of unbroken craft.
Founded in 1727 by Maharaja Sawai Jai Singh II, Jaipur was India’s first planned city — and from its earliest days, a magnet for master artisans.
The royal court invited block-printers from Bagru, potters from Persia, jewellers, miniaturists, marble carvers — and gave them workshops, contracts, and a city. Three hundred years later, those families are still here. Many of the artisans we work with are the seventh, eighth, ninth generation of the same craft.
From workshop to your home.
Every piece passes through these four pairs of hands before it ships.
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01
Design
Each season starts with hand-sketched motifs developed with our artisan partners — never lifted, never licensed.
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02
Block carving
Master carvers in Bagru cut every motif into seasoned teak by hand. A complex piece can take weeks.
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03
Hand-printing
Cotton is dyed with natural indigo and pomegranate, then stamped block by block. No two prints are identical.
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04
Finishing
Every piece is washed, sun-dried, inspected, and signed before it leaves the workshop.
The hands behind the craft.
Babulal Marotia
“Each block holds 200 years of stories.”
Lakshmi Devi
“Every stitch is a memory my mother taught my hand.”
Imran Khan
“We have not changed this glaze recipe in 200 years.”
Suman Sharma
“Enamel is patience. One wrong breath and the colour is gone.”
Ramesh Jangid
“My hammer has been in the family longer than my house.”
Geeta Kumari
“I am the first woman in my workshop. I will not be the last.”
What we promise, and what we won’t do.
Natural dyes only
Indigo, madder, pomegranate, turmeric — never AZO or chrome dyes.
Fair share, every sale
A fixed minimum 35% of revenue routes back to artisans — never margin-of-margin.
GI-tag verified
Bagru block-print and Blue Pottery carry India’s Geographical Indication mark. We only ship the real ones.
Workshops, not factories
Every supplier we work with has fewer than 15 people. No power looms. No assembly lines.
Now, the collection.
Every piece comes signed, with the artisan’s name on the tag.
Browse the collection